About
Sara is Director of Creative Economy at Cardiff University, with two main leadership roles: Director of creative city network Creative Cardiff, & Chief Operating Officer of Clwstwr a £9 million R&D project promoting innovation in the Welsh economy. Her role is to provide leadership and strategic direction to these initiatives and to work with a wide variety of stakeholders including academic, industry and government partners. Sara is passionate about championing & developing creative talent and ideas and brokering partnerships that enable individuals and organisations to realise their full creative and commercial potential. Previously Sara has held a variety of posts from producer to project manager for organisations such as the Southbank Centre, the BBC, the Wales Millennium Centre, Hull University School of Arts & New Media & the Sydney Olympic Games 2000.