individual

SharronM

Areas of expertise:

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Profile

I am an experienced, CIM certified, enthusiastic professional specializing in B2B marketing strategy as well as: Social Media and multichannel digital and traditional marketing techniques to execute the campaign; engage, disseminate and build audiences with creative content; analyze and evaluate digital metrics to ascertain campaign and KPI success, customer behaviours and geodemographics for multi-million projects (such as Food Innovation Wales HELIX and KITE Projects which have exceeded more than £140 million pounds into the Welsh economy), and are recorded for Directors' reports and EU claims. Experienced in Accounts, Budgets; Business Operations Administration; Event and Office Management; European Union Projects; Higher Education Administration (School of Sport, School of Management, School of Health Sciences); Higher Education Procurement and Staff Development – HR Trent; Food and Drink Industry SME’s; Experienced in designing and managing of websites such as Cardiff Metropolitan University’s ZERO2FIVE Food Industry Centre and KITE Programme’s sub websites; meet and greet VIPs, media and Government Ministers. Therefore, delivered targeted Sales and Marketing communications and with an understanding of customers - current and prospective, through insight driven data. I have worked with both internal and external designers to create compelling digital material.  In addition, I am experienced in Music and Pageant Events; Event Coordinator and Fundraiser for Mental Health and various charities. “I am self-motivated, dedicated and the lynchpin of the team who makes sure campaigns are delivered on time and to budget.” 

Role / Position: 
Marketing Executive - Digital and Events

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